Do you think it’s strange to have a blog about direct mail from a company whose primary business is email marketing? Please read on and...

Contrary to concerns in recent years that email marketing would eventually dissipate, the communication tool remains the center of the...

It’s hard to let your subscribers go. We get it. But as consumers are inundated with emails everyday, it’s imperative to respect their...

Is email marketing is a “failure-friendly” channel? Do your email campaigns allow you efficient trial and error without wasting...

Your campaign strategy is smart, creative, and effective, yet you’re still falling flat when it comes to retaining engagement and...

For over three decades, businesses have been employing email marketing as a tool to communicate with customers and clients. Now firmly in...

In the digital landscape, reputation is everything. With consumers turning to websites and platforms like Yelp, Google, and social media...

A picture says a thousand words, but a video gives you infinite freedom to communicate. With the ability to embed video content links...

Whether you’re on a list of a popular petition website or you signed one once, we’ve all encountered some version of an e-petition. This...

No matter your industry or job function, almost every employee is subject to some form of approval process, whether it’s a boss, board or...